Great packaging convinces the consumer to purchase that product. Times are changing, and printed product packaging must evolve to meet the demands of a new, technology-driven, environmentally-conscious consumer. To stay successful in the race to offer the most profitable packaging, consider a few subtle changes to your existing design. Here are three creative and meaningful new roles for your printed…
Read MoreWhen your product reaches retail stores, the last thing you want is to worry about the item sitting on the shelves for extended periods of time. Retail display options will help you promote new product launches, draw the attention of consumers, and create a memorable marketing campaign. Learn about three display options to help your products stand out to consumers during their retail shopping experience. 1.…
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If you regularly rely on a large group of supplier to keep your business running, you should be actively managing these suppliers. But what does this entail? What is supplier management, and what can it do for the company you operate? Here are a few answer to these vital business questions.
Read MoreImprove Employee Morale in the Workplace Employees who are respected and valued are more efficient and productive. Below we will explore three tangible ways to improve morale in the workplace. 1. Employee Recognition Sincere praise and recognition of a job well done is a great way to engender loyalty. Loyal employees are more engaged and willing to go above and beyond basic job duties to achieve…
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Diversity initiatives have become a best practice applicable to almost evhe purpose of supplier diversity is to encourage businesses to source their supplies from traditionally underutilized business vendors. Supplier diversity programs increase vendor competition, quality of goods and services, and potentially cut operational costs. Some of the diverse classifications include Minority-Owned, Women-Owned,…
Read MoreProcurement management is a valuable concern of businesses both large and small. To have procurement well in hand means controlling costs, ensuring high quality, and meeting your company's goals through its use of purchasing power and funds.
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In a modern, competitive market, companies need creative ways to reduce expenses. Many businesses focus on quick, large-impact cuts and overlook small, incremental savings. One of the easiest and fastest ways to cut costs is to optimize your packaging material usage. Check out these five simple ways to improve the packaging you use every day without risking damage during shipping. 1. Right-Size the…
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Calling into a customer service line can be frustrating – why do I have to push so many buttons to get what I want? Why does it have to be so complicated? That’s not what you want your business to be known for. It should be easy for current and potential clients to have their questions answered and fast! No matter the size of your company, you should take advantage of every tool available to you.…
Read MoreGone are the days of using boring cardboard boxes and packing peanuts to deliver the type of shopping experience today’s savvy consumer expects. High-quality packaging design, extravagant presentation, and a level of interaction and engagement with a brand is now the norm. Consumers see the packaging as a part of the product itself, expanding the overall positive experience. Custom packaging can…
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